Make a LinkedIn carousel

A post of several slides a reader swipes through, planned line by line before it is designed.

01Why it is worth doing

A carousel is read slide by slide, so its order is its argument. Planning one line per slide before anything is designed is where that order gets decided, and it costs nothing.

02How you get there
  1. Decide three things first: the one line a reader should remember, how many slides it takes (from 2 to 12: a cover, the points and a closing slide), and what goes on each.
  2. In Expressions, open Socials and start from LinkedIn. Pick the portrait size: in a feed it takes the most room.
  3. Under What kind of post, choose the kind that fits. A row of products or steps is Teach, and the post ideas open on the tab that suits it.
  4. Under What do you want to post?, pick an idea from the tabs. An idea brings its own facts, so every claim in the post traces back to a source. Only when none fits, write it under Or say it in your own words, with the number of slides and what goes on each.
  5. Under Look, choose Numbered carousel and set Slides to the length you want.
  6. A carousel starts in Guided mode. Choose Draft the outline: one line per slide, from the key message and the cover to every point and the closing slide. Drafting costs nothing, and Draft again gives you another.
  7. Change every line that could be better, because what stands here is what Gyrium writes out. Move points with Up and Down, add one with + Add point, and leave one empty to drop it. The words you already use work best.
  8. Choose Compose from this outline. Gyrium asks first, saying what it will make and what it costs: a post is 2 credits, however many slides. Confirm, or choose Cancel and nothing is taken.
  9. In Review, click a text on a slide to change it. Pick a slide and choose Move left or Move right to change the order, and the numbers follow. Read every claim you did not write yourself, and check the caption and the hashtags.
  10. Sign it off, then download the slides under Export with the caption, the hashtags and the alt text. Put the images in one LinkedIn post in order, and mark the post as posted in Gyrium. Gyrium posts nothing itself.
Gyrium, full screen with the menu on the left. Socials is open on a new LinkedIn post. The five kinds of post are picked out: Teach, Prove, Point of view, Story and Announce, each with a line on what it is for. The callout reads: A row of steps or products is Teach.
Step 3Socials, a new LinkedIn post · What kind of postDemo: a fictional cardiovascular research institute, with simulated figures.
Gyrium, full screen with the menu on the left. Socials, a new LinkedIn post, scrolled to What do you want to post? The post ideas are picked out, in tabs by subject, each idea a sentence with the source it comes from, and below them the field to say it in your own words. The callout reads: Pick an idea: it brings its own facts.
Step 4Socials, a new LinkedIn post · Pick an idea for the postDemo: a fictional cardiovascular research institute, with simulated figures.
Gyrium, full screen with the menu on the left. Socials, a new LinkedIn post, scrolled to Look. The looks are picked out with Numbered carousel chosen, and under them Slides set to 7: a cover, 5 points and a closing slide. The callout reads: Numbered carousel, then the number of slides.
Step 5Socials, a new LinkedIn post · A numbered carousel, and its lengthDemo: a fictional cardiovascular research institute, with simulated figures.
Gyrium, full screen with the menu on the left. Socials, a new LinkedIn post in Guided mode. The drafted outline is picked out: the takeaway, the cover, five points each with Up and Down, the closing slide, and + Add point. The Compose from this outline button is picked out too. The callouts read: One line per slide. Change any line you can improve, and Then compose from it.
Step 7Socials, a new LinkedIn post · The outline, one line per slideDemo: a fictional cardiovascular research institute, with simulated figures.
Gyrium, full screen with the menu on the left. A carousel on its Review step. The preview is picked out: the first slide large, the six slides in a row under it, and the buttons Move left, Move right, + Add slide and Remove. The callout reads: Click a text on the slide to change it.
Step 9A LinkedIn post, Review · Change the slides in the previewDemo: a fictional cardiovascular research institute, with simulated figures.
What this uses

See it hold your own work.

The pilot takes a small number of organizations at a time. Bring what you already have.